He is not sentimental. Will he like it?

Start with the reasons and the photos, and keep the letter short. Choose Noir and keep the tone dry. The reasons page is a game he can tap through, which is easier to like than a speech.

Can the kids help make it?

Yes. They can pick photos, suggest reasons or draw something you photograph. Put their lines in the letter or on the story page, where they will land best.

Does it have to be for an anniversary?

No. A page on an ordinary week often lands better than one on a date. Use the same Magazine, write about something small and recent, and send it on a day with no reason.

For them

Make a website for your husband

After a few years of marriage the sincere things stop getting said, not because they stopped being true but because there is always a school run. A website for your husband is a place to say them once, properly, at a link he can open on the train.

The Magazine template is a flip-through magazine with him on the cover, nine reasons that flip over, photo pages, your songs on a spinning vinyl and a letter. It opens on his phone with no app, and it ends with a reply box so he has somewhere to answer.

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Reasons from the last month, not from the vows

The reasons page has nine hearts that flip over. Husbands do not need to hear that you love them in general. They need evidence from ordinary life: he fixed the gate without being asked, he took the kids so you could sleep, he still does the voice for the dog. Write all nine from the last month and keep each to a line. Specific and small beats grand and vague, and it proves that you notice what he does.

Photos he forgot existed

You can add up to twenty photos, and for a husband the best ones are from before. The first apartment, the wedding morning, the trip with the terrible weather. The photobooth strip suits a recent silly set, and film strips are good for a year or a vacation. One full-page photo gets a line across it. Put him on the cover in a photo where he has no idea he is being taken. If he is a man of few words, the photos will do most of the talking.

The big line

One page of the magazine is a single large line over a full photo. This is the best page for a husband who does not do speeches. Say one short thing: 'Still the first person I tell things to', 'Best decision I never second-guessed'. Choose the photo, then write the line to match it. A good line is something you would say if you only had one sentence and the right moment. It is also the page he is most likely to screenshot.

The letter you owe him

Write the letter you meant to write at the last big anniversary. One thing you are grateful for that is easy to overlook. One thing about how he is as a father or a partner. One thing you want more of this year. Keep it to 150 to 250 words, and write it plainly. He does not need a poem. He needs to see that you thought about it for more than a minute. Add your songs on the vinyl page if you have one that is yours.

Cherry, Noir or Blush, and adding to it every year

Noir suits most husbands, black and white with sharp type. Cherry is for the sentimental one, and Blush for a softer touch. You can switch while you build and your words and photos carry over. Once you publish, the edit link in your email lets you swap photos and add to the story, so you can come back each anniversary. His link never changes. Send it with one line, 'I made you something', and wait for the email that tells you he has opened it.

Questions

Start with The Magazine

Starts as The Magazine, filled in for you. Add your photos and words, preview it for free.

Start with this template